The experience a candidate has during the recruitment process can make or break if the candidate will accept your offer. According to the software research website, TechTarget, the "candidate experience reflects a person's feelings about going through a company's job application process. This experience can boost or decrease an applicant's opinion of the hiring company for reasons other than just the open position."It can be challenging in a high-volume environment like the service industry to create a positive candidate experience, especially since many candidates never come in contact with HR, a recruiter, or the manager. Here's why it's worth it to go the extra mile to ensure a positive experience:
- Many job applicants, especially in the service industry, are also customers which can impact loyalty if their candidate experience is negative.
- Candidates that might not be a good fit for one position might have potential for future openings.
- Both positive and negative candidate experience could influence other candidates – impacting employment brand.
- Positive candidate experience can lead to positive employee experience which directly impacts the service they provide to customers. Happy employees equal happy customers!
Learn more about tips for success in recruiting by downloading the Definitive Guide to Recruiting.